When creating a poster there are various different areas that you should consider, depending on your intended audience.
Firstly, you'll probably want to include some kind of imagery into your design. It's best to take your own photos so you know you own the copyright. Therefore, you need to understand a bit about composition of an image - see the video below.
For more information on copyright please see these pages.
9 Photo Composition tips
Having a complimentary colour palette is important within design. This website lets you upload your images to see the colours that are included and suggests colours you could use in your design for text or other elements:
This website quickly generates colour schemes that you can include within your designs.
Both include the Hex Colour Code, which you can use in software such as Photoshop to get the exact colour required.
The text you use on your posters will also have an impact on your overall design and your audience. This link provide you with tips and tutorials on choosing different typography:
Below will help you to find out complimentary font combinations:
Photoshop is a great tool to create anything you can imagine. Adobe has lots of different tutorials you can follow to improve on your skills or give you answers to your questions.
With this link below you can learn the basics, or refine your skills with tutorials designed to inspire.